30characters

Write high-performing Google ads and find wasted spend without the busywork

Generate high-performing ads from any landing page in minutes. Find search terms burning your budget and add negatives in one click.

The 30characters dashboard generating Google Ads copy from a landing page URL

Trusted by 2,000+ Google Ads Pros

HMDGDouble Jump DigitalLodestarKnowVici MediaTwin Creek MediaNettbureauGorilla 360Olive & CoUnion Square Media
Max Idas
Max Idas
“This tool significantly streamlines the launching process, allowing me to get campaigns live much faster. It consistently helps achieve an ‘Excellent’ ad strength, leading to lower CPCs while improving CTRs and CVRs.”

Essential tools you need to run better Google Ads

30characters gives advertisers AI superpowers for Google Ads — better campaigns, less busywork, and full control.

AI Google Ads Generator

Write high quality headlines, descriptions, and more in seconds.

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The 30characters AI ad generator producing headlines and descriptions

Negative Keyword Audits

Automatically find wasted spend before it adds up.

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A list of search terms scored for relevance with negative-keyword recommendations

Budget Pacing Alerts

Track spend against targets in real time. Get alerted if over or under.

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A budget pacing dashboard tracking spend against target with a cumulative spend chart
Luca Janssen
Luca Janssen
“30chars saved me from spending a ton of hours manually crawling through search term reports for negatives until my eyes bled, and it found stuff I probably would’ve never found”

Get up and running in minutes

  1. Connect your ad accounts Link your Google Ads accounts. 30characters is an approved Google Ads API Partner. The app is read only to start, and can only write based on user confirmation.
  2. Generate ad copy with AI Provide a URL or brief description and let AI generate headlines, descriptions, callouts, and sitelinks tailored to your campaigns — individually or in bulk. Then push it directly into your linked accounts
  3. Set up negative keywords monitor Select campaigns you want to moniitor, how frequently you want to scan. After the first scan, choose which keywords to negative and apply them to accounts in a few clicks.
  4. Turn on budget pacing alerts Select campaigns you want to monitor and the thresholds for alerts. 30characters will then check regularly during the day for pacing anomalies.
Recommended

Connect a Google Ads account

Push ads directly to Google Ads and scan your campaigns for wasted spend. See which search terms are costing you money and fix them in a click.

Connect Google Ads
Glen Buchanan
Glen Buchanan
“30characters is a fantastic tool for when I get ad foggy and need inspiration. It’s made the task of creating new campaigns so much easier. I’m using it regularly now and can’t imagine going back”

Simple straighfoward pricing

Whether you’re working in-house at a brand, freelance or agency, 30characters has a plan that suits your usage. Start now to save hours of busywork and actual ad spend dollars.

Core

$29/month

(billed yearly)

Try for Free

What’s included:

  • Connect 1 Google Ads Account
  • 1 user
  • Unlimited copy generations
  • RSA, PMAX & Demand Gen campaigns
  • Multi-language generation
  • Ad translation
  • Bulk generate ads from a list of urls
  • Sync ads directly into Google Ads
  • Negative Keyword Monitoring
  • Budget Pacing Alerts

Pro

$59/month

(billed yearly)

Try for Free

All the features in Core plus:

  • Connect 10 Google Ads Accounts
  • Up to 3 users
  • Connect MCC accounts
  • Priority input into roadmap
  • Priority support

Agency

Let’s Talk

(billed yearly)

Book a Demo

All the features in Pro plus:

  • Unlimited Google Ads Accounts
  • Unlimited users
  • Unlimited Connections
  • Perfect for agencies & teams