✨ What’s New: Account filters, campaign search & more language support

30characters sort campaigns by accounts

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This is a big 30characters release with a good amount of stuff you all have been asking for. Let’s see what we’ve been cookin’ 🧑‍🍳.

💼 Sort by account

For the folks that have multiple accounts or businesses, you can now sort your campaigns into accounts for organization purposes.

You’ll find the account items as the top level item in your sidebar menu.

This feature is a Pro only feature, so if you’re on Core, you’ll need to upgrade.

It was getting harder to navigate as you all created more ads.

We’ve added a simple search at the top of every card view.

Just type and it should bring up the respective account/campaign/ad group/ad that matches.

🌎 More languages

A few of you let me know that you’d love to see more language support. So here it is! We’ve added the following languages:

  • Hebrew
  • Hindi
  • Bengali
  • Vietnamese
  • Malay
  • Indonesian
  • Ukrainian
  • Quebec French


Let us know if there any other languages needed.

✏️ Edit keywords at the ad level

You’ve always been able to set keywords for an ad group and generate the ads with those keywords in mind.

My thinking was to replicate Google Ads’ structure as much as possible.

But I think there wasn’t enough flexibility, also it wasn’t obvious enough where to go edit those keywords (will fix that).

So we’ve added the ability to ad/edit keywords at the ad level, these keywords will take the ad group words by default, but override them if you change them.

You can find the keyword edit on a per ad in the input section of the ad edit view.

✨ Next up

The feature train is chugging along now. Here’s what’s next:

  • Locking headlines to exclude from bulk regeneration
  • Auto naming of campaigns from quick create
  • More bulk functionality, generate a set of ads from a list of urls and eventually with an API
  • Better consistency in generating ad assets like site links and callouts

That’s all for now!

Picture of Raymond Sam
Raymond Sam
Raymond is the co-founder of 30characters. He's been in growth marketing for 15 years and independently consulting for 5 years. He's recently started to build tools to help marketers be more effective and efficient.

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